Why Did PayPal Pay $4 Billion for a Coupon Browser Extension?

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Earlier this week, PayPal agreed to purchase Honey, a Los Angeles-based coupon finder, for an eye-popping $4 billion. If it goes through, it will be the largest tech deal in the city’s history, and PayPal’s biggest acquisition ever. Why would any company shell out that much for a shopping tool? PayPal revolutionized online shopping with […]

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